Free · No Sales Call Required

How Many Leads Is Your
Website Leaking?

Enter your website URL. We'll check 5 things that HVAC companies commonly miss, and send you a plain-English report with exactly what to fix.

After-hours coverage Live chat SMS / text Quote form Call tracking

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We'll email you within 24 hours, usually same day.

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No spam. No sales calls unless you ask. CASL compliant.

We audit manually, a real person reviews your site, not a bot score.

The Audit

5 Things We Check

Most HVAC companies pass 1 or 2 of these. The ones with 400+ reviews and full appointment books pass all 5.

Most common miss
01

After-hours coverage

What happens when someone calls at 9 PM on a Sunday? Do they get a live response, an auto-text, or silence? Most sites have nothing.

02

Live chat or chatbot

Is there a chat widget on the site? Is it active after hours, or just off? A chatbot that's always online captures leads that would otherwise leave.

03

SMS / text option

Can customers start a conversation by texting? SMS response rates are 5–8x higher than email. If there's no text option, leads default to phone, and miss.

04

Quote / contact form

Does the site have a working form? Is it on the homepage, or buried on a contact page? Forms capture the planners, phone and text capture the emergencies.

05

Call tracking

Is the phone number dynamic (call tracking software) or static? Without tracking, you don't know which marketing channel drives calls, so you can't optimize spend.

Your report includes

  • Pass/fail on all 5 checks
  • Specific finding for each gap
  • What to fix first (prioritized by ROI)
  • Estimated revenue leak per month
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Sample Report

What the Report Looks Like

Plain language. Specific findings. No jargon. Every item is either fixed or it isn't.

Lead Capture Audit
examplehvac.ca · sample report
2/5
checks passed
After-hours coverage
Calls go to a generic voicemail. No auto-text, no chatbot, no after-hours message. Estimated leak: 8–12 missed calls/month at $1,500+ avg = $12–18K/year.
Live chat
No chat widget detected. No Crisp, Tawk, Drift, or Intercom scripts in page source.
SMS / text option
No click-to-text link. Phone number is display-only, no SMS shortcode or text-enable indicator.
Quote / contact form
Zoho Forms quote request on homepage. Good. Form sends to info@, confirm email notifications are active.
Call tracking
CallRail tracking number detected in page source. Attribution is in place.
Top recommendation

Set up the missed-call text-back first, it addresses your largest single leak and takes 15 minutes. That alone recovers the cost of all three gaps combined.

Find Out Where
You're Leaking Leads

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No spam. No sales calls unless you ask.